Monday, June 30, 2008

Lost on the Net: MLM Websites

If you are a member of a network marketing company that boasts of having great distributor websites that will generate business for you, think again about their effectiveness. These websites may well bring you business if you personally refer a lot of people to your exact website address but only if your customers spell everything just right. If your customer forgets this address and just types in the name of your host company and your name too--no dice-- your customer may get the company but not you. You could lose him or her right there.

These "distributor websites" are called replicated websites because all distributors have the exact same website except for very minor differences. There's usually not much space for you to get your personalty across or differentiate yourself from others. It's really just like a glorified, very detailed brochure which you hand to people. That means you have to personally hand out this brochure to every single prospect. Sounds just like conventional MLM marketing wrapped up in something of a disguise called the internet. The replicated website idea has it backwards: on the internet, people find you ; if they can't find you, you might as well not exist.

The internet is all about people finding people with solutions for their problems. The new consumer finds you, you don't necessarily find them . The new consumer is being proactive by looking for a new product, new ideas, or perhaps new business concepts. The old consumer watches TV and is told what to buy. Replicated websites are for the old style consumer and the old style salesperson.

In order to be an active player on the internet, you have to learn the new rules. You have to become internet savvy. If you want people to find you on the internet, you will have to bone up on your internet skills. If you plan on being successful in mlm or any small business, the internet needs to be mastered. It's not going away anytime soon so the skills you acquire will always be useful. In such a radically changing environment, the emphasis will always be on learning new skills.

Wednesday, June 25, 2008

New Immunotec Distributor Website

I launched a new website today http://www.immunotecdistributor.com . As an Immunotec distributor, you have your own independant but replicated website that has tone of information on it except nobody can find it while searching google. None of the Immunotec websites for distributors show up. So I created my own website that will show up. I also have a Veretekk system to support the marketing of this website http://immunotecdistributor.veretekk.com I am sure that within a month my new website will be at the top of the hits list at Google for the keywords immunotec distributor. I also launched a new website last week helping other networkers to the same thing http://www.homebusinessseo.com It is already in the top ten for the keywords chosen. It is supported by Veretekk http://homebusinessseo.veretekk.com

Monday, June 16, 2008

Small Business Promoted by Mastercard

Mastercard has termed owning your own small business "priceless". No suits, no cubicles, no corporate ladder to climb. Really. I just find it a little amusing that this giant worldwide corporation is promoting small business ownership.I know, they just want to make more money but they have tons of ways of doing that without promoting small business ownership as an alternative to the corporate ladder to success. Could it be that small business ownership has finally joined the mainstream? Could it be that we are in for massive growth in this area?

I wonder what the corporate ladder climbers think of this ad? Maybe on days that the traffic to work is horrendous, when the boss treats them like dirt, when they don't get the raise or promotion they were expecting, or maybe when they get laid off, they might think of this add and wonder . " Owning your own small business: priceless".

Thursday, June 12, 2008

I Launched a New Website Today

Today I submiited a new website to Google called Home Business SEO http://www.homebusinessseo.com . It basically chronicals my journey from knowing absolutely nothing to almost knowing absolutely nothing about websites and search engine optimization. It's been interesting and I have certainly learned a lot and have much to learn but they say that's what keeps you young and alive. For the yet uninitiated, it could prove to be a very useful website to discover not because of me but because of the other people at websites which I have linked to that have helped me understand just enough to keep moving forward. Tomorrow, I will start working towards making this website #1 on Google by employing the powers of Veretekk. http://homebusinessseo.veretekk.com

Monday, June 9, 2008

It Just Makes Perfect Sense

Have you ever bought a suit to look better at work? How about a new dress? Have you ever bought a car or upgraded your car so you could get to work? Have you ever taken night courses so you could upgrade your job? Did any of these things pay off? Did they make you feel better? Did you feel that your future maybe was just a tiny bit brighter?

Did you know that there's something out there that could give you a better shot at life. Make you feel better. Help you get ahead. If you answered yes to any of the above questions then you had decided sometime in your life to do something about getting ahead. What if you could do something for yourself to get ahead that didn't involve your job or your boss ? If you answered yes to any of the above questions, you know that it is important to invest in yourself. I am asking you now to take a little further step for your self.

It's a fact that those who really do well in life have their own business. Most people think they can't afford it or do it. That is simply not true any more. All you really have to do is take ownership of your life and career. Decide that "if it's going to be, it's up to me". After that you just need a vehicle to get you there. But you say "I don't have the money". Can you afford $10.00 a month for GDI(that's less than 2 packs of cigarettes). How about $30 per year? (for Immunotec)How about $42.00 per month.(for Veretekk) If you can see your way clear to this kind of money, you can afford it. If you can't, look at what you are spending money on: cable tv, pay tv, eating at restaurants, smoking, booze. Any of those things going to change your life for the better?



What we have here is a complete package. Several home business packages and, just as important, a way to promote any one of your home based businesses.

You can make excuses or you can make your life better. It's up to you. I am just here to act as a guide. (not a boss)

The Internet Fertile Ground for the Gullible

There are many companies out there on the Internet that promote health products that don't actually work but if you pay some doctors enough, he or she will say something that makes the product sounds like it could work for some people some of the time. Doctors can be very compelling even when they are talking about something they basically know nothing about. In some situations, actors are often paid to act as doctors and do a great job most of the time. Executives from "natural health" companies know the rules which have been pretty loose up until now. It's almost unthinkable what some companies have done to promote worthless products that pray on the hopes and fears of sick people or people who are trying to avoid sickness.
So the golden rule is the old axiom "buyer beware". Check out the company as much as you can. Check the research out by reading it yourself. This can be complex but you will get the gist of it. At least, you should have a idea on whether the research is real or sort of made up, or whether the truth has been stretched a little. Personal testimonies, while inspiring, have to be discounted due to their personal, subjective nature. They also lend themselves to hype. People who are trying to sell something sometimes tell lies. I know that's hard to believe---they were so nice. That's why we think so highly of used car salesmen and the like. Scientific research and peer reviewed published works are by far the best source information to look for in evaluating a product and a company. If the claims are made with no back up documentation, it's kind of like buying a "terrific" used car without seeing the service records.
Evaluating a product and a company are really important in maintaining your state of health and wellness but it's doubly important if you want to build a successful wellness home business. Who wants to see your business go to pot after the real facts immerge about the fraudulent nature of the claims made about a product? If you want to waste a lot of time, lose money and lose credibility that's an excellent route to take. If not, the due diligence you undertake before you really start promoting a product line is time extremely well spent. I guess that's why I'm always a little leary about "fast start" bonuses and the like. The other very famous phrase is "when the dream is big enough, the facts don't count" Really. It's a message I read as "don't take the time to really check this out, you might find the out the truth". So do your due diligence and make your decision. Once you've done this properly, go for the gold.
Just a little warning: Once you are satisfied don't be a sucker to your own negative thoughts that mascarade as "facts" manufactured by you to look highly reasonable. They are nothing but doubts thrown your way to block your progress. It's your own mind setting out to destroy your chances of success.

Wednesday, June 4, 2008

Business Crediblity

Back in the old days of Amway, you only had to see if your white shirts were whiter and that your LOC actually cleaned what it was supposed to clean to know that your products worked. Enrich International, used to sell a fibre and senna combination that left no doubt that they worked for most people. Public meeting extolling the virtues of having a good bowel movement were good for business. (what a way to make a living).

Most of the time, it's good to sell and promote products where the benefits are easily proven by personal observation. However, there are many products, especially, nutritional products where the efficacy of the product is much more difficult to prove especially in the short term. Most of these nutritional type products are accompanied by personal testimonies that are heavily discounted in medical circles. I have been in many different mlm's and all stated that their products were the best on the market. "On the cutting edge" is a common phrase. So I started wondering, "how do you know they are the best products?". What research has been done? Where is the evidence? (Usually no where or highly questionable). Most of these type claims come from the marketing department, not the research department. (What research department?). It's unfortunate that many of the natural product/vitamin industry products are born in the business office, and formulated by the accounting department and sold to us as "natural wonders". Increased regulation in both Canada and the USA should rid of this kind of "rip off" business practises.

The question remains, how do you know the products actually work. If they work self evidently, great! If they do not, do your due diligence about the research that went into the formulation and the subsequent clinical studies to prove the products work. Why waste money on products that don't work when you buy products that do work. The most expensive pair of shoes you can buy are those you never wear. The most expensive vitamin or food concoction that doesn't benefit you in any way is the most expensive health product you will ever buy. Finally and most important: do you want to recommend a product to a friend or customer that does not work? That's why you should always say: "I don't know if it going to work for you or not,but what if it does?" Doctors' will give you a prescription and say "try this" (He or she's not sure it's going to work for you either).

'Hype" is often used in network marketing companies to get the troops excited so they can go out and recruit more people. If the "hype" isn't supported by facts, you can end up featured on Market Place on the CBC TV network or some other USA investigative TV unit. That's not good for business or your health so its best to check the products and the people before you invest your time, money and energy in a bogus business relationship.

Cost of Gas Fosters Home Business

In Canada, regular gasoline is $1.27 per litre or $5.59 per gallon. In the USA, prices per gallon are close to $4.00 per gallon. Why the difference? Doesn't Canada have a good supply of oil? Yes, Canada does have a good supply but world demand determines the price too. In Canada, we also have additional taxes built into the price. As a result, we can always say somebody is benefiting somewhere . (even if it's the federal civil servant with a top flight benefits program)

I hear on the the USA news that some people have to decide to buy food or put gas in their tank. Others don't know whether to go to work or not--just too expensive. This should be very worrisome for anybody in the tourist business in Canada and the USA. People seem to be running scared until they adjust to these new prices. People in Europe have long ago got used to high energy prices that's why they have smaller vehicles. The big loser has to be GM. The same time they released the Hummer, GM killed a functional electric car that would look good just about now. See the movie "Who killed the electric car?"

What if you didn't need a car to make a living? What if you don't have to participate in the rush hour? No one would miss you. What if you could work at home? You can.

Tuesday, June 3, 2008

Solid Business Foundation

Whey is not all the same

Many milk derivatives and whey products exist on the market place for health conscious individuals. These products are extremely variable in their protein content, their concentration, the amount of denaturization (damage to the original protein structure), the actual types of proteins present, and other factors which play important roles in the effectiveness of the product. (i.e. concentration of protein, types of protein, fat content, lactose content, bioavailablity, biological activity) Immunocal is a protein isolate. Whey protein "isolates" are the purist form, being 90 to 98% protein with negligible fat and lactose per serving. Whereas whey protein "concentrates" usually contain between 70 to 75% protein with signifant levels of fats, lactose and often many toxins that accompany these. Immunocal contains sub families of proteins with the highest levels of glutathione precursors (building blocks)
available. The unique way that Immunotec extracts these proteins intact (undenatured) in their natural form accounts for our ability to deliver high levels of cystine and cysteine to the cell.

It was Dr G. Bounous who first described the importance of keeping these fragile proteins.
These techniques are not employed by other manufacturers whose products have been seriously
degraded by the time they reach your body. Notice that you will generally not find any warnings
against heating other proteins, because they are most often already seriously broken down.

As a business person, it's good to know your product is the best on the market with the scientific proof to back up the claim.